Digital Marketing (Full Stack)

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About Course

Master the complete digital marketing ecosystem with practical training in social media marketing, SEO, paid advertising, content marketing, email marketing, analytics, and strategy building.

This course is designed for beginners, entrepreneurs, freelancers, and professionals who want to grow businesses, generate leads, build brands, and create successful online marketing campaigns using modern digital platforms and tools.

What Will You Learn?

  • Understand digital marketing fundamentals
  • Build effective social media marketing strategies
  • Create engaging content for Facebook, Instagram, and LinkedIn
  • Perform keyword research and SEO optimization
  • Understand On-page, Off-page, and Technical SEO
  • Create and manage Google Ads campaigns
  • Run Facebook and Instagram ad campaigns
  • Build email marketing campaigns and newsletters
  • Analyze marketing performance using Google Analytics
  • Create complete digital marketing strategies for businesses

Course Content

Understand the basics of digital marketing, the online business ecosystem, customer behavior, and the complete customer journey from awareness to conversion.
Understand the basics of digital marketing, the online business ecosystem, customer behavior, and the complete customer journey from awareness to conversion.

  • Marketing Fundamentals

Week 2: Social Media Marketing (SMM)
Learn how to create effective social media strategies and engaging content for Facebook, Instagram, and LinkedIn to build brand awareness and audience engagement.

Week 3: Search Engine Optimization (SEO)
Understand how search engines work and learn SEO techniques including keyword research, on-page optimization, off-page SEO, and Google Search Console.

Week 4: Paid Advertising (SEM)
Learn how to create and manage paid advertising campaigns using Google Ads and Meta Ads for traffic generation, lead generation, and business growth.

Week 5: Email & Content Marketing
Learn how to create valuable content, write engaging marketing emails, and build content strategies that increase audience engagement and conversions.

Week 6: Strategy & Analytics
Learn how to measure marketing performance using analytics tools and create a complete 360° digital marketing strategy for businesses and brands.

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